The Donnée Group is a full-service data-driven marketing agency founded in 2001. The Donnée Group is a leading provider of direct marketing and consulting services to the Canadian non-profit sector. Working with a diverse client base including national health charities, social welfare organizations and community hospital foundations we are adept at developing appeals for specific markets and audiences in both English and French.
By the numbers…
  • We have worked with 40+ nonprofits in our history with diverse missions and fundraising mandates.
  • We develop and execute successful direct marketing programs for clients with house files of less than 3,000 names to over 100,000.
  • We mail over 6 million pieces annually for our clients.
  • Recorded and catalogued over 1,000 DM tests. We draw upon those results to develop baseline or control packages. We leverage and share leanings from across our client base, applying best practices to optimize every mailing.
  • 50% of our staff graduated from Humber College’s Fundraising Management or similar programs. We’ve balanced the team with experienced business & marketing professions.
We are a member of Moore DM Group, a privately held organization that provides comprehensive direct response fundraising expertise to the non-profit sector through a wide range offerings that includes: direct response marketing, strategic consulting, production management, database services, analytical tools, and fulfillment.